Why INIKA Organic? The Story Behind My Choice
There are moments in life when something touches you so deeply, that you just know — this is it. That's how it was with INIKA Organic. It wasn't love at first sight. It was something bigger — it was recognition.
When it all began
My story with INIKA begins in Australia — where the brand itself was born. I discovered them when they were still new to the market, when few people had even heard of them. From the first touch of their products, I knew this was something special. And ever since — I've been using them non-stop.
But when I moved back to Macedonia, I faced reality: INIKA simply couldn't be easily ordered from here. There was no delivery, no distributor, no way. So I did what every woman who truly wants something does — I asked friends coming from Australia to bring me a few products, so I'd have a supply. Every box that arrived was a small treasure.
And it was that feeling — that difficulty in getting something truly worthwhile — that made me think: why don't women in Macedonia have access to such products?
Australian Roots, Global Vision
INIKA Organic was founded in 2006 in Sydney, Australia. Behind it are women who wanted to prove that natural cosmetics don't have to be a compromise. That it can be luxurious, powerful, and effective — without a single toxic ingredient.
And they succeeded. Today, INIKA Organic is present in more than 35 countries worldwide, and now — thanks to NOMI & YOU — also in Macedonia. Finally, world-class organic cosmetics are available for us too.
What won me over?
Certifications that speak for themselves
In the world of cosmetics, the words "natural" and "organic" are easily thrown around. But INIKA doesn't just talk — it proves it. This brand has more organic and natural certifications than any other cosmetic brand in the world. Every product undergoes rigorous checks, every ingredient is carefully selected and ethically sourced.
When I first saw the chain of certifications — Certified Organic, COSMOS, Organic Food Chain — I knew we were talking about a brand that doesn't compromise.
100% Vegan and Cruelty-Free
For me, this isn't a trend — it's a value. INIKA is completely vegan and never, ever tests on animals. It is certified by both PETA and Choose Cruelty Free Australia. When I apply their makeup, I know that there's no suffering behind it. And that makes me proud to wear it on my skin.
Halal Certification
This was one of the key moments in my decision. INIKA Organic is Halal certified, which means their products comply with strict standards for purity and composition. For a large number of our customers, this isn't just an advantage — it's a necessity. And I wanted to provide that. I wanted every woman in Macedonia to be able to find cosmetics she trusts, without having to hesitate.
Makeup Gracing the Runways
Do you know which is the only natural cosmetic brand used at fashion shows worldwide? INIKA Organic. It's proof that clean cosmetics can be just as powerful, long-lasting, and visually perfect as conventional ones. More than 100 awards for excellence and innovation — this isn't a brand that hides behind the word "organic" as an excuse. This is a brand that shines on stage.
The First Time I Tried It
I remember the day I first applied their serum foundation. The feeling was like wearing nothing on my face — light, breathable, yet the coverage was incredible. My skin looked fresh, natural, it simply glowed. That's when I told myself: "Women in Macedonia must have this too."
And it's that very feeling — that moment of discovery — that I want to share with each of you.
Why NOMI & YOU?
When I created NOMI & YOU, I had a clear vision: to bring certified organic cosmetics to Macedonia that are truly clean, truly effective, and truly ethical. I didn't want to sell products I didn't believe in myself. I wanted every product on my online shelf to be something I would recommend to my loved ones.
INIKA Organic is exactly that. It's a brand that shares my values — purity, transparency, care for the planet, and care for the skin. It's a brand that changes the way we experience beauty.
Beauty Doesn't Have to Be a Compromise
We live in a time when we have a choice. We don't have to choose between makeup that looks great and makeup that is safe. We don't have to hesitate about whether a product is animal-tested or if its composition contains chemicals.
With INIKA Organic, the answer is clear: we can have it all — beauty, conscience, and quality. In one place. At NOMI & YOU — the first online destination for certified organic cosmetics in Macedonia.
Discover the entire range of INIKA Organic products at nomiandyou.com. Free delivery, authentic products, straight to your door.

